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Misleading profiles on dating apps. The use of Artificial Intelligence is increasing at a fast pace.

More and more users of dating apps are using AI to enhance their profiles – not only content but photos too. Misrepresentation has always been rampant on dating profiles (unrealistic photos, lying about age, etc). Thanks to AI and online photo enhancement services, more and more dating profiles don't represent reality which leads to many more deceptions, frustrations and waste of time.
The use of AI is more prevalent among men but women are rapidly catching up. Compared to 2023, twice as many dating app users turned to AI in 2024, and it is constantly increasing. So much so that Bumble is now offering the possibility to screen a profile for the usage of AI… an additional task in untangling the web of dating profiles.
The worldwide increase in the use of matchmakers reflects a growing desire for authentic, meaningful connections and a more efficient, personalized approach to dating. As dating apps present challenges such as profile misrepresentation, swiping fatigue, and privacy concerns, matchmakers offer a trusted alternative that emphasizes quality, expertise, and discretion.

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